Steve DeAngelo has been selected as the 2018 Tigard Shining Stars “From the Heart” Volunteer of the Year, named in honor of Jim Hartman. Jim Hartman set the standard for this award by his example of giving from the heart to his community, and the “From the Heart” award honors a person who has dedicated their time and energy to a specific cause in the Tigard community. This person gives willingly, energetically and consistently; they might be well known or might be a “quiet” volunteer, unrecognized until now, but always gives “from the heart”! This person may have worked on the same project for many years.Steve DeAngelo has spent hundreds of hours of volunteering and playing a vital role in the revitalization of Downtown Tigard in a variety of roles. As the President of the Tigard Downtown Alliance an all volunteer led non-profit focused on the revitalization of Downtown Tigard, Steve has brought together key stakeholders from the city, community and businesses to help grow and revitalize Downtown Tigard. Under his leadership the TDA: Founded and organized itself with Bylaws and Articles of Incorporation in 2014 Organized, applied for and received its 501 c (3) status in Feb 2016 Applied for and received a $52K WCVA grant and raised $9.5K in private funding to design, purchase and install new Main Street décor and functional elements like the hanging glass baskets, bike racks, bike fix stations, additional benches and the cross-street banner system. Applied for and received a $5K Metro grant for a SubUrban Art project as part of Artwalk 2015, which won an Oregon Main Street Award. Continued and has grown three major community events; Street Fair, Trick or Treat Main Street and Holiday Tree Lighting leveraging Steve’s event planning experience. Has used the Oregon Main Street 4 Point Approach with their efforts of revitalization and are recognized as an Exploring District. One of the elements of this approach has been an annual stakeholder tour to other performing downtown districts to take away ideas that could benefit and be implemented in Tigard. Toured the Lake Oswego Gallery Without Walls which gave the TDA some vision for what could be in downtown as it relates to art. Steve used various connections made in that process and through Art Walk (a 4th annual event created by the TDA) to locate and install now 3 pieces of art on loan in the Downtown core, Peer at the corner of Burnham and Ash, Mobius next to Symposium Tigard/Tigard Chamber and an artistic Butterfly by Tigard Chiropractic. In addition to the above, Steve stays connected with Downtown Tigard property owners, building relationships and working with them on helping fill vacant store fronts and discussing mix of business to help with the revitalization of downtown Tigard. Steve has continued to build relationships with the City of Tigard, the Oregon Main Street Association and other organizations ensuring communication of various grant opportunities that would benefit business and property owners, all focused on the revitalization of Downtown. The most recent evidence of this is another application from the TDA for a WCVA Tourism Capital Grant for artistic interpretive elements along the future Tigard Street Heritage Trail. Notice of award of this $35K grant was just received! Keeping his focus downtown, Steve has also been a huge long-term supporter of the Tigard Farmers Market. He has not only been a long-time patron but has been an adviser and advocate for the market. He has been a Friend of the Market for the last two years. He also helped with the advocating the new market location as a participant on the Advisory Committee and communication to Downtown Tigard businesses. Finally, he played a huge role in helping put on and cater the Tigard Farmers Market’s 1st annual Farm to Table Dinner this past year. By all his actions listed and other activities, Steve has a heart for the heart of Downtown Tigard! Please join us in congratulating Steve and thanking him for his service to our Tigard community. His award will be formally presented with other Tigard volunteer and business awards at Tigard’s 2018 Shining Stars Community Awards Gala. The event will be held on Friday, April 27th from 5:30-9 p.m. at Embassy Suites – Washington Square, our event location host. With a theme of “Masquerade”, this dressy themed dinner event includes dinner, silent auction, dessert dash, awards, and more. Tickets are $55/person. Dress your best and join us to celebrate Tigard! For further details about Shining Stars, please contact the Tigard Chamber of Commerce at 503-639-1656 or at firstname.lastname@example.org, or go to our webpage at www.tigardchamber.org.
Social media is an incredibly important tool for increasing your audience and building connections. These connections can then be leveraged into sales. Most business people know this. But how this gets done can be a bit of a mystery.If you feel a little lost on what you should be doing on a daily and weekly basis, read on. Daily Social Media Actions First, before presenting the daily to-do list it’s important to understand these things needn’t be performed all at one time. You don’t need an hour first thing in the morning. These tasks can be tackled in those stolen moments throughout your day when you find yourself waiting on something else: waiting for a meeting to start, waiting on a friend for lunch, waiting on a conference call for the speaker/host to arrive, on your morning commute, or over your morning coffee. You can even do them at night when watching TV or while you use one of the machines at the gym. However you decide to fit these actions in, you want to do the following on a daily basis: Respond to all comments on your social media and blog posts. Don’t just like them. Use the comment as a first-step for communication. It’s a way to reach out and show the social media algorithms that you and your audience are engaging with one another. Post something of value for your audience and use a lead in. The lead in should invite further engagement. For articles, the lead in can tell them what you think they’ll get from it or ask a question about it. For images, ask a question or invite them to share their own. For video, use a teaser like “I would love this if it happened to me.” Comment on a blog post, post to a group, or answer a question on a site other than your own. Follow at least 2 people who could be helpful to your business. This means someone who falls into your ideal customer demographic or someone who can teach you something that will be beneficial to your business. Comment on one of their posts to begin establishing a relationship. If you have more time, just do more of these activities. Weekly Social Media Activities Social media is not an exact science. While there are best practices, until you start experimenting with posting, you won’t know which ones apply to your audience. For that reason, there’s a lot of analysis required to understand what you should do more of and what isn’t working. So… On a weekly basis you want to make time for: Noting the details of your most popular post. What was it about, where was it published, at what time, and on what day? These important factors can help you better understand what works for your audience and when they are most likely to engage with you. Schedule posts for the week. Yes, you do want to interact with people on social media in an unplanned way but you should also post at strategic times and experiment with off-business hours. Check Google Analytics to see what social media site refers the most traffic to you. That should become your primary post location (outside of your own space). Clean your follower lists. Are any of your followers bots? Are any spamming you with sales messages? Remove those who fall into these categories. No reason to have inflated following numbers for people/bots that will never buy from you. Look over new followers and interact with those who are in your ideal customer demographic or those who can add value to your business. Look for good content and add it to your content file for future use. Social media, like any other relationship, takes time. It’s the long game that matters. Look for ways to add value for your followers every day. If you give more of yourself, you’ll get more in return. Christina R. Green teaches small businesses, chambers, and associations how to connect through content. Her articles have appeared in the Midwest Society of Association Executives’ Magazine, NTEN.org, AssociationTech, and Socialfish. She is a regular blogger at Frankjkenny.com and the Event Manager Blog. She’s a bookish writer on a quest to bring great storytelling to organizations everywhere.
Marquesa Calderon has been selected as the 2018 Shining Stars Tigard Youth Volunteer of the Year, named in honor of former Mayor Jim Nicoli, who passed away in 2000. Mayor Nicoli’s dedication to the youth of our community was a fitting way to honor his name and award a youth in our community who volunteers to make a difference. Many young people in Tigard are active in volunteer efforts and it is our pleasure to acknowledge their contributions of dedication, energy and community spirit. They are our future!Marquesa attends the International School of Beaverton where she has maintained close to a 4.0 GPA. Outside of school, Marquesa is seen at many Tigard events. She is the current President of the Tigard Youth Advisory Council (TYAC). As President of the Tigard Youth Advisory Council, Marquesa has led service projects like serving dinner at the Good Neighbor Center, knitting scarves for needy families and lead Adopt-a-Highway cleanups on Main Street. She also volunteered at Trick-or-Treat Main Street and Holiday Tree Lighting in Downtown Tigard. This past March, Marquesa was one of the three Tigard Youth Advisory Council members that represented the City of Tigard as youth delegates at the National League of Cities Conference in Washington, DC. Marquesa is also a member of the Task Force For the Homeless and has been an active member of the Girl Scouts for the last 11 years. She is also on the varsity Lacrosse team at Southridge High School. All in all, Marquesa volunteers 10-15 hours/week through her various activities. Please join us in congratulating Marquesa on this well-deserved award. Her award will be formally presented with other Tigard volunteer and business awards at Tigard’s 2018 Shining Stars Community Awards Gala held on Friday, April 27th from 5:30 to 9 p.m. at Embassy Suites – Washington Square, event location host. With a theme of “Masquerade”, this elegant event includes dinner, silent auction, dessert dash, awards and more. Tickets are only $55 per person. So grab your mask and come join us to celebrate Tigard! For further details about Shining Stars, please contact the Tigard Chamber of Commerce at 503-639-1656 or at email@example.com or go to our website at www.Tigardchamber.org.
Jacob Pflug and Kevin Bates, Owners of Symposium Coffee and Church Planters for Resonate Christian Church, have been named the 2018 Tigard Chamber CEO Shooting Stars. This award is given to recognize a member’s significant achievement/ assistance in the launch and implementation of a new program/ organization/ project within the Tigard Chamber that has greatly benefited the chamber’s brand, its members and its visibility.As not only a tenant, but also a partner with the Tigard Chamber, Jake and Kevin were instrumental in helping the Tigard Chamber of Commerce realize its vision of creating a new attractive space for chamber on the second floor of our building. From the very beginning, they offered help and assistance with the remodeling processes to help realize that vision as they are both a member and a partner who wants to see the Tigard Chamber be successful. Through their support we were able to remodel/ build out a space that represents our brand, give us a defined conference room space, as well as a functional open space to be used during other chamber events. Jake and Kevin’s volunteerism and skills helped us create a beautiful space while keeping an eye on our bottom line. Their efforts included, but were not limited to tear out, moving building materials, cutting and hanging drywall, installing flooring, etc. They easily spent over 100 hours or more working on the space alongside the chamber staff. We are truly grateful for all their efforts and assistance. We have realized a new space for the Tigard Chamber and its members that allows us room to grow, reflects our brand, enables both small and large meetings and unifies the chamber team. Join us in congratulating Jake and Kevin on this well-deserved award. Their award will be formally presented with other Tigard volunteer and business awards at Tigard’s 2018 Shining Stars Community Awards Gala held on Friday, April 27th from 5:30-9 p.m. at Embassy Suites – Washington Square, event location host. With a theme of masquerade ball, this elegant themed event includes silent auction, dinner, dessert dash, awards and more. Tickets are only $55/person. So grab your mask and come join us to celebrate Tigard! For further details about Shining Stars, please contact the Tigard Chamber of Commerce at 503-639-1656 or at events@Tigardchamber.org or go to our website at www.TigardChamber.org.
Michael Carlson, Owner of Portland Badge and Sign Company has been named the 2018 Tigard Shining Stars Chamber Ambassador of the Year. The Ambassador of the Year Award is presented to an Ambassador volunteer who significantly affects a positive perception of the Chamber through active participation, an optimistic attitude and solid business practices. The recipient is active, involved, interested, and enthusiastic about making the Tigard Chamber a great organization! The Tigard Chamber Ambassadors are a volunteer group of chamber members who manage weekly a.m. networking, Speed Networking and Holiday Happy Hour. They extend the capabilities of the chamber to deliver services to members in addition to paid staff. Without the Ambassadors, the chamber could not have the impact it does for its members. Michael is a long tenured and well connected Ambassador for our team. He has been reliable not only in his support for our weekly Good Morning Tigard events, where he is often the first to arrive, but is a regular participant at Good Evening Tigard events, Ribbon Cuttings, and many other area Volunteer events including Relay for Life. He has engaged and invited several new members into our Chamber. Michael is a repeat sponsor for most Chamber Special Events, this year he set the bar for Raffle Prizes at Speed Networking and Holiday Happy Hour, helping our team meet and exceed our goals. Michael consistently greets our members new and old with his great smile and genuine interest. For all these reason’s and more he has earned this honor. Please join us in congratulating Michael on this well-deserved award. His award will be formally presented with other Tigard volunteer and business awards at Tigard’s 2018 Shining Stars Community Awards Celebration, held on Friday, April 27th from 5:30-9 p.m. at Embassy Suites – Washington Square, event location host. With a theme of “Masquerade”, this dressy themed dinner event includes dinner, silent auction, dessert dash, awards, and more. Tickets are only $55/person. So dress your best and come join us to celebrate Tigard! For further details about Shining Stars, please contact the Tigard Chamber of Commerce at 503-639-1656 or at firstname.lastname@example.org or go to our webpage at www.tigardchamber.org